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Inbound Marketing
As the Internet Revolution continues traditional models (TV, radio, cold calls) of marketing are losing their appeal and new, less intrusive methods of marketing (social media, SEO) are gaining...
View ArticleDiscover how one restaurant used Social Media to double their revenue
Discover how one restaurant used Social Media to double their revenue AJ Bombers burger bar was founded in March 2009 by Joe and Angie Sorge. With massive franchises (Burger King, Mcdonalds) to...
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Top 4 Twitter Competitions of all time
Top 4 Twitter Competitions of all time After hours of scouring the internet in search of fantastic examples of Twitter hashtag competitions I must say I didn’t come across many that really got my...
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How Social Media Marketing Works
How Social Media Marketing Works Executive summary This report is based on the ‘Power of Like’ research series conducted by comScore and Facebook on the effectiveness of social media marketing. This...
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Social Media Best Practices
Why it’s important for your business to build Facebook Applications Most organisations have finally realised the potential of social media marketing and have found themselves hopping on the social...
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Kit Kat’s latest integrated marketing campaign
6 bars, 24 hours, £10,000, GPS, and a Helicopter! The latest Kit Kat marketing campaign is fantastic. In fact, it is remarkable, and that is precisely why it has been such a great success. The...
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How to influence on the social web
How to influence on the social web This blog post summarises some of the views of Paul Adams in his 2011 book ‘Grouped; How small groups of friends are the key to influence on the social web’ a book I...
View ArticleFacebook Changes Competition Policy
Facebook Changes Competition Policy As of August 27, 2013 Facebook changed their policy on how competitions on their platform can be held. Promotions may be now administered on Page Timelines as well...
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